Privacy policy


The protection of your personal data is a matter of great importance to us. The following information explains how we handle your data, which we collect through the use of our website. Naturally, your data is processed in accordance with the legal regulations on data protection. Our privacy statement applies only to this website and its sub-pages. If our website redirects you to a different domain, then the privacy policy of that operator applies, domainfactory GmbH, Oskar-Messter-Str. 33, 85737 Ismaning, Germany. Please inform yourself there about the handling of your personal data.


Collection of general information when visiting our website


Type and purpose of processing

When you access our website, i.e., if you do not register or otherwise submit information, information of a general nature is automatically collected. This information (server log files) includes things like the type of web browser, the operating system used, the domain name of your internet service provider, your IP address, and other technically necessary data.

They are processed in particular for the following purposes:

• Ensuring a smooth connection of the website,
• Ensuring seamless use of our website,
• Evaluation of system security and stability, as well as
• for further administrative purposes.

Your data is stored by us in a pseudonymised form, so no conclusions can be drawn about your person. The web server uses this data exclusively for potential statistical evaluation, so that we can optimise our internet presence and the technology behind it.


Legal basis

The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website.



Recipients of the data may be technical service providers who act as processors for the operation and maintenance of our website.


Storage duration

The data will be deleted as soon as they are no longer necessary for the purpose for which they were collected. This is generally the case for the data serving the provision of the website when the respective session has ended. However, some relevant session data is pseudonymised and stored even after leaving the website and statistically evaluated for the optimisation of the internet presence. This data is deleted after its evaluation or at the latest during the next server maintenance.


Provision prescribed or required

The provision of the aforementioned personal data is not required by law or contract. However, without the IP address, the service and functionality of our website cannot be guaranteed. Additionally, individual services and functions may be unavailable or limited. For this reason, an objection is excluded.

Cookies and consent management


Consent with Usercentrics

This website uses Usercentrics, a consent management tool for managing consents on websites. Further information about the provider, Usercentrics GmbH, Sendlinger Straße 7, 80331 Munich, can be found on the website:

The use of the tool results in the following data being transmitted to the service provider:

Your consent(s) or the revocation of your consent(s)
Your IP address
Information about your browser
Information about your device
Time of your visit to the website
Additionally, a cookie is stored on your device to make your inputs traceable and revocable.

Storage duration
The cookie is stored as long as the law requires or until the need for storage no longer applies.

Legal basis
The legal basis for the use of a consent management tool is the statutory obligation to obtain consents according to Art. 6 para. 1 lit. c EU-GDPR, which is necessary and justified

Order processing
We exchange personal data within the EU with the service provider, thus, in accordance with legal obligations, a data protection-compliant contract for order processing has been necessary and concluded. Our service provider and their technical and organisational measures to comply with current data protection requirements are reviewed at regular intervals.


Type and purpose of processing

Like many other websites, we also use so-called “cookies.” Cookies are small text files that are stored on your device (laptop, tablet, smartphone, etc.) when you visit our website.

This allows us to obtain certain data such as IP address, the browser used, and the operating system.

Cookies können nicht verwendet werden, um Programme zu starten oder Viren auf einen Computer zu übertragen. Anhand der in Cookies enthaltenen Informationen können wir Ihnen die Navigation erleichtern und die korrekte Anzeige unserer Webseiten ermöglichen. a Cookies cannot be used to launch programs or transmit viruses to a computer. The information contained in cookies helps us facilitate navigation and ensures the correct display of our web pages.

Of course, you can generally view our website without cookies. Internet browsers are typically set to accept cookies. You can disable the use of cookies at any time through your browser settings. Please use your internet browser’s help function to learn how to change these settings. Please note that certain functions of our website may not work properly if you have disabled the use of cookies.

In addition to the necessary cookies for the operation of the site, you can also allow “Necessary and Marketing” cookies. This allows us to share data with third parties for tracking and analysis.


Legal basis

The legal basis for storing cookies for the necessary operation is Art. 6 para. 1 lit. f EU-GDPR, our legitimate interest in proper operation.

The processing and transmission of data for tracking and marketing purposes to third parties are managed by the Consent Management Tool.


Storage duration and cookies used

If you allow us to use cookies through your browser settings or explicit consent, the following cookies may be used on our websites:

If these cookies can also involve personal data, we will inform you about this in the following sections.

The cookies set have a lifespan of 24 months and automatically expire after this period.

Data collected for tracking and statistics will be deleted after 30 days.

Furthermore, you can delete individual cookies or the entire cookie inventory through your browser settings. In addition, you can find information and instructions on how to delete these cookies or block their storage in advance. Depending on your browser provider, you can find the necessary information at the following links:

Mozilla Firefox:
Internet Explorer:
Google Chrome:


Google Ads and Google Conversion Tracking

This website uses Google Ads. Ads is an online advertising program from Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

As part of Google Ads, we use what is known as Conversion Tracking. When you click on an ad served by Google, a conversion tracking cookie is set. Cookies are small text files that are placed on the user’s computer by the internet browser. These cookies expire after 30 days and are not used for personal identification of users. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was directed to that page.

Each Google Ads customer receives a different cookie. The cookies cannot be tracked across the websites of Ads customers. The information obtained with the help of the conversion cookie is used to create conversion statistics for Ads customers who have opted for conversion tracking. Customers are informed about the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that personally identifies users. If you do not wish to participate in tracking, you can opt out of this usage by easily disabling the Google Conversion Tracking cookie via your internet browser’s user settings. You will then not be included in the conversion tracking statistics.

The storage of “conversion cookies” and the use of this tracking tool are based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its web offering and its advertising.

If consent is required for further processing, it will be obtained through the Consent Management Tool when entering the website. Any consent given under Art. 6 para. 1 lit. a GDPR can be revoked at any time.

For more information on Google Ads and Google Conversion Tracking, please refer to Google’s privacy policy:

You can configure your browser settings to be informed about the setting of cookies, to allow cookies only in individual cases, to exclude the acceptance of cookies for specific cases or in general, and to enable automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.


Google Analytics

This website uses the “Google Analytics” service to analyze website usage by visitors, which is provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) and operated by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland). The service uses “cookies” – text files that are stored on your device. The information collected by the cookies is usually sent to a Google server in the USA and stored there.

IP anonymisation is used on this website. The IP address of users is truncated within the member states of the EU and the European Economic Area. This truncation removes the personal reference to your IP address. The use of this service is based on our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR, so that we can adapt our offer on our website and its marketing to the needs of website visitors. If consent is required for further processing, it will be obtained through the Consent Management Tool when entering the website. Any consent given under Art. 6 para. 1 lit. a GDPR can be revoked at any time.

The transfer to the third country is based on the current standard contractual clauses of the European Commission.

You have the option to prevent the storage of cookies on your device by making the appropriate settings in your browser. However, it is not guaranteed that you will be able to access all functions of this website without restrictions if your browser does not allow cookies.

You can also use a browser plug-in to prevent the information collected by cookies (including your IP address) from being sent to Google Inc. and transmitted by Google Inc. can be used. The following link will take you to the corresponding plugin:
Here you can find further information on the use of data by Google Inc.:

Storage duration
The collected data will be anonymized or deleted after 14 months.

Deactivation of Google Analytics
Google itself offers a browser plugin to prevent the collection, processing, and transmission of your data.


Google Tag Manager

The Google Tag Manager allows marketers to manage website tags through an interface. However, the Tag Manager itself, which deploys the tags, works without cookies and does not collect personal data. The Tag Manager is only responsible for triggering other tags, which in turn may collect data under certain circumstances. You can find relevant explanations about these third-party providers in this privacy policy. However, the Google Tag Manager does not use this data. If you have disabled or otherwise adjusted your cookie settings, this will be respected for all tracking tags deployed with the Google Tag Manager. In other words, the tool does not change your cookie settings.

Google may request your permission to share certain product data (e.g., your account information) with other Google products to enable certain features, such as simplifying the addition of new conversion tracking tags for Ads. Additionally, Google’s developers may periodically review product usage information to further optimize the product. However, Google will never share data of this kind with other Google products without your consent.

You can find further information in Google’s terms of use and privacy policy for this product.


Youtube Plugin

The website uses the web interface to embed YouTube videos from the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. The data is provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland).

The plugin has been configured to enable the extended data protection mode. According to YouTube’s self-disclosure, information about website visitors is only collected when the video is viewed. If the visitor decides to watch the video, data about their usage behavior is collected by YouTube and, if identifiable, associated with their profile and evaluated. Furthermore, cookies are stored on your device for later identification. As a third-party provider, YouTube can make changes at any time that may not be explained by us. Regardless of the extended data protection mode, YouTube establishes a connection to the Google DoubleClick network.

The legitimate interest on our part in offering the videos is justified by the additional offer for our website visitors and is based on Art. 6 para. 1 lit. f GDPR is supported. If we have obtained consent pursuant to Art. 6 para. 1 lit. a GDPR, this is requested and obtained via our Consent Management Tool and you can also revoke it at any time.

The transfer to the third country is based on the current standard contractual clauses of the European Commission.

For more information on privacy with regard to YouTube, please refer to Google’s privacy policy:


Application and use of Leadinfo

We use the lead generation service of Leadinfo B.V., Rotterdam, Netherlands. This recognises visits by companies to our website on the basis of IP addresses and shows us publicly available information, such as company names or addresses. In addition, Leadinfo sets two first-party cookies to evaluate user behaviour on our website and processes domains from form entries (e.g. “”) in order to correlate IP addresses with companies and improve services.

Further information can be found at On this page: you have an opt-out option. If you opt out, your data will no longer be collected by Leadinfo.


Responsible authority

The responsible authority within the meaning of data protection laws, especially the EU General Data Protection Regulation (GDPR), is:



Wolfgang Daum, Mathias Ruppert
Industriestraße 2
96145 Seßlach

+49 (9569) 92 21 0


Your data subject rights

Under the provided contact details of our data protection officer, you can exercise the following rights at any time:

Information about your data stored with us and its processing (Art. 15 GDPR),
Correction of incorrect personal data (Art. 16 GDPR),
Deletion of your data stored with us (Art. 17 GDPR),
Restriction of data processing, provided that we may not delete your data due to legal obligations (Art. 18 GDPR),
Objection to the processing of your data with us (Art. 21 GDPR) and
Data portability, provided you have consented to data processing or have concluded a contract with us (Art. 20 GDPR).
If you have given us consent, you can revoke it at any time with effect for the future (Art. 7 para. 3 GDPR).

You can lodge a complaint with a supervisory authority at any time, e.g., the supervisory authority of the federal state where you reside or the authority responsible for us as the data controller (Art. 77 GDPR).

A list of supervisory authorities (for the private sector) along with their addresses can be found at:

In your case, the Bavarian supervisory authority is responsible:

Parts of the data protection declaration were created with the data protection declaration generator of activeMind AG (version 2018-09-24). The last adjustments to the privacy policy in accordance with current legal requirements were made on January 9, 2022.

Registration on our website

Website visitors have the option to register on the website of the data controller by providing personal data while also subscribing to the newsletter. Our service package includes full access to exclusive portal content as well as registration for the corresponding newsletter. By registering, you agree to be contacted for advertising purposes via email. If you no longer wish to receive our newsletter at all, please unsubscribe using the link provided in the first email you receive or inform us personally by sending an email to However, you can unsubscribe from our newsletter at any time. Even after unsubscribing, all of our expert knowledge on the website will still be available to you. The personal data that is transmitted to the responsible authority is determined by the respective input mask used during registration. The personal data entered by the data subject is collected and stored solely for the internal use of the data controller and for their own purposes within the Leadz system. The data controller may request the transmission to one or more data processors who also use personal data for an internal purpose that can be attributed to the data controller.
When registering on the website of the data controller and subscribing to the newsletter, the IP address assigned by the Internet Service Provider (ISP), as well as the date and time of registration, are also stored. The storage of this data is carried out with the aim of preventing misuse of our services and, if necessary, enabling the investigation of any committed offenses. Therefore, the storage of this data is necessary to secure the data controller. This data will not be passed on to third parties unless there is a legal obligation to do so or the disclosure serves the purpose of criminal prosecution.

The registration of the data subject with the voluntary provision of personal data is intended to enable the data controller to offer the data subject content or services that can only be offered to registered users due to the nature of the matter. Registered individuals are free to change the personal data provided during registration at any time or to have it completely deleted from the data controller’s database.

The data controller shall, upon request, provide any data subject with information about which personal data concerning the data subject is stored at any time. Furthermore, the data controller shall, on request or upon notification by the data subject, correct or delete personal data, provided there are no legal obligations to retain such data. All employees of the data controller are available to the data subject as contact persons in this regard.

Privacy policy regarding the use and application of Leadz


Who collects the data?

The data is collected by NTConsult Software & Service GmbH and Thorben Roth Design using the software Leadz®.


What data is collected?

Leadz® software collects name, first name, email, address data, IP address, and user activity on connected websites, including buttons clicked, documents downloaded, and forms submitted.


Are the data shared with third parties?

All data shared with third parties is anonymized, and external users do not have access to the software.


How are the information used?

The information is used to provide customers visiting websites with an optimal experience, show them content that may interest them, and address them with offers specifically tailored to their needs.


How long are the data stored?

Data in the Leadz® software is only stored for as long as the subject has an account in the system.


What rights does the data subject have?

The data subject has the right to export all their data from the system, as well as the right to be forgotten, which they can submit, and all their data will be removed from the Leadz® software.


How can the data subject file a complaint?

By contacting either NTConsult Software & Service GmbH or Thorben Roth Design.


How are the data stored?

The data is stored in an encrypted database located in a secure facility. The data of test subjects may also be visible in server logs, which are deleted after 90 days. Only authorized personnel have access to the data stored in the Leadz® Software.


How can I deregister or re-register?

The data subject has the possibility to object to and exclude the collection of data generated by the Leadz® software and related to the use of this website, as well as to the processing of such data by Leadz®. To do this, all you have to do is click on the opt-out link below. Please note that our web service is no longer available to the full extent.

Opt out of statistics cookies

If you would like to register again, please click on the registration link below.

Register statistics cookies